Project Scope:Â
• Creative Identity Strategy
• Logo designÂ
• Identity expression design
• Print and digital marketing material
• Branded items
• Exterior and interior office design and direction
Business:Â
Elite Dental
Concept:
Option 2
Discovery Introduction
• Business highlights
• Reasons to change
• Objective & OpportunitiesÂ
Research Overview
• Competitor Visual Positioning
• Industry Observations
• Audience Observations
Visual Identity Roadmap
• Attribute Foundation
• Visual Foundation
• Visual Inspirations
Exploration
Final Logo
Logo Breakdown
Identity Elements
Internal Design Direction
Interior & Exterior Design Direction
Print Marketing
Digital Marketing
Outdoor Marketing
Before and After
