Project Scope:Â
• Creative Identity Strategy
• Logo designÂ
• Identity expression design
• Print and digital marketing material
• Interior & floor plan design direction
• Photography Art Direction
Company:Â
National Roper Supply
Concept:
Option 2
Discovery Introduction
• Business highlights
• Objective & OpportunitiesÂ
Visual Identity Roadmap
• Attribute Foundation
• Visual Foundation
• Industry & Audience Observations
Ideation & Exploration
Additional Identity Visual
Identity Elements
Style Imagery & Messaging
Team Marketing
Print Marketing
Publication
Digital Marketing
Interior Floor Plan Design Direction
